Road Safety Programs

Australia is known for its hard hitting advertising campaigns aimed at reducing death and injury due to motor vehicle collisions. This video is a retrospective on 20 years of road safety campaigns. It features iconic scenes and images from commercials that have helped change they way we drive, all edited to the moving song Everybody Hurts by REM.

Some of the best anti-impaired driving videos come out of Australia. This example runs for 5 minutes and 22 seconds and it explains very well why police target impaired drivers. As they say, if you drink and drive, you're a bloody idiot!

The European Transport Safety Council has released the first of it's thematic reports in the PRAISE series asking the question "How can in-vehicle safety equipment improve road safety at work?"

Perhaps one of the more difficult aspects of driving is taking responsibility for your actions when you drive your vehicle or your employer's vehicle. We tend to sit anonymously in the confines of the passenger compartment and not feel obligated to exercise our social manners toward the other unfamiliar drivers around us.

Are you concerned with heavy truck safety on BC highways? The Commercial Vehicle Safety and Enforcement branch of the Ministry of Transportation and Infrastructure has produced a report described by the following excerpt:

This is a road safety campaign video from the UK, just in time for Valentine's day, aimed at teen drivers. One of the slogans used is 'More girls die as passengers than as drivers.' This is a significant idea for the female half of the equation to consider. They do need to play an active role in keeping the male focused on safe driving when necessary, obviously for their own good.